E Is for Expectations: The Cheeky A-Z Guide for Content Marketing

“A life that is burdened with expectations is a heavy life. Its fruit is sorrow and disappointment.” ― Douglas Adams, The Long Dark Tea-Time of the Soul You absolutely should have expectations for your content marketing efforts. You should expect success. You should expect to see more Web traffic, more leads, and more sales --…

D Is for Difficult: The Cheeky A-Z Guide for Content Marketing

Photo by Casey Horner on Unsplash You will come to a place where the streets are not marked.Some windows are lighted. But mostly they're darked.A place you could sprain both your elbow and chin!Do you dare to stay out? Do you dare to go in?How much can you lose? How much can you win?Oh, The Places You'll Go!…

B Is for Believe: The Cheeky A-Z Guide for Content Marketing

Here’s a fact about content marketing: It won’t work if you don’t believe in it. I thought love was only true in fairy talesMeant for someone else, but not for meLove was out to get me (do do do, do do)That's the way it seemed to me (do do do, do do)Disappointment haunted all my…

Assume: The Cheeky A-Z Guide to Content Marketing

Photo by Jordan Butler on Unsplash You’ve probably heard this at some point in your life (my introduction came courtesy of my offensive line coach in high school): Don’t ASSUME, it makes an ASS out of U and ME. While not assuming what a defensive lineman is going to do on a particular play is way past…

No One Cares About You #CGTCM

One of the lessons I'm reminded of again and again when marketing is that no one cares about you; it's our job to make them. This is the first in a series of posts I'm doing as I sort through (in my head) issues around inbound. I've called it The Cheeky Guide to Content Marketing…

Bob Violino

A focus on the positive aspects of life and the joy of being thankful

No Facilities

Random thoughts, life lessons, hopes and dreams

The Jamie Hayes Gallery

In the heart of the French Quarter at 617-621 Chartres Street.

Rachel Makes Notes

I have a massive thing for people, conversations, and marketplaces.

a.mermaid'spen_

I read, rant and write ;)

The Multicultural Marketer

Inclusion Isn't Optional

Chuck Wendig: Terribleminds

Apple-Obsessed Author Fella

J-Dub's Grin and Bear It

As Always, More to Come

Outside Perception

Amin n'rangwa edanea

Dan Pontefract

Transforming the Workplace, One Leader at a Time

fabricating fiction

Louise Jensen - Writer - www.louisejensen.co.uk

Hot Tracks Fridays

a place to get hot tracks... on Friday...

Accidentally Inspired

An expanse of drivel

PHIGs IMC Inc.

Good governance is good business

All Romance Reads

Get Your Swoon On