Four years (ish) ago I was invited to present a few thoughts on Enterprise 2.0 at EMC's 3rd Writer's Summit. The original title of the presentation: Enterprise 2.0 Myths (and a few truths). I stumbled onto my notes a few days ago and thought it would be fun to revisit to see how A) Smart or B)…
Tag: e20
The Last Content Strategy Post You Need to Read
There are many excellent resources for content marketing: anything by Anne Hadley or C.C. Chapman (love Marketing Professionals); about everything put out by the Content Marketing Institute; ancillary to content marketing, but related and covering an equally difficult, overlapping, and interesting piece of the social industry (community management) – The Community Roundtable (also my favorite…
My Personal Guide to Twitter Or When It’s OK to Talk About Mankinis
Mankinis really do enter into this; be patient. I've been active on Twitter for 4 or so years now. Initially using my own account for work (@bduhon) then creating an AIIM account to represent the AIIM Community (initially @AIIMcommunity until I realized I could save a few characters by changing to @AIIMcmty). What follows is…