A few thoughts on how using white space can help improve your content marketing efforts from an editor's point of view.
Author: bryantduhon
Editor. Dad. Writer. Content marketer and strategist. Serial constructive procrastinator. Pizza eater. Beer drinker. Not always in that order.
SoCS: Grease, Tipsy Toddlers, and Semi-Bad Parenting
Stream of Consciousness Saturday prompt from Linda Hill’s blog this week is “Most/Least.” Isn’t that the Most? To say the least. No idea why that quote popped into my head when I read yesterday’s prompt. Other than that Grease is one of my favorite movies – and full of some pretty good quotes. “I’m not…
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Get yer kicks!
This post is going to end up costing me about 30 bucks because I still like to buy CDs (for no real, rational reason — I still just like to “have it”). Also, following this blog may have been a mistake if they’re all this good.
It’s song time, and this is the Friday morning jam.*
Rah Rah – Prairie Girl
Ah, love; it’s great when it’s found. But when it’s lost, there are lines like this: “I can’t tell if you’re really dumb or really smart / yeah you’re just much happier in the dark.” This track is from Rah Rah’s most recent album, The Poet’s Dead (2012).
Whitehorse – Sweet Disaster
This is not the Whitehorse we deserve, but the one we need right now… or something. Husband-and-wife team Luke Doucet and Melissa McClelland work their magic again as they reunite on this track from Leave No Bridge Unburned. The blend of guitar and vocals is as seductive as anything I’ve heard in a while. You guys, I’ve seen Whitehorse before, and they’re wicked live. They’re on tour soon. I’m so in.
You+Me – Love Gone Wrong
I’d like to think that either Dallas Green or Alicia Moore (aka…
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Paper Dust – A Paean to the Complexity of Simplicity
Content marketing may appear simple on the surface; but underneath it's hard. An epiphany on simplicity and complexity inspired by paper dust.
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SoCS: Excuses?! We Don’t Need No Stinking Excuses!
My stream of consciousness post from yesterday as I was traveling from Baltimore to England and was barely conscious yesterday. As always, props to Linda Hill for the prompt. Excuses are like assholes – they all stink and everyone’s got one. Words of wisdom from my high school football coach. And, was it just our…
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The Last Content Strategy Post You Need to Read
There are many excellent resources for content marketing: anything by Anne Hadley or C.C. Chapman (love Marketing Professionals); about everything put out by the Content Marketing Institute; ancillary to content marketing, but related and covering an equally difficult, overlapping, and interesting piece of the social industry (community management) – The Community Roundtable (also my favorite…
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SoCS: Baby Got Back
I like Big Butts and I cannot lie. Literally, the first thing I thought of when I saw this week’s Stream of Consciousness Saturday’s prompt: back. For details, check out Linda Hill’s blog. One of my all-time favorite songs. For those of you unfamiliar with Sir Mix-A-Lots ouvre and ode to voluptuous buttocks, the video…
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Content – A Little Respect
R-E-S-P-E-C-T What you want Baby, I got What you need, Do you know I got it? All I'm askin' Is for a little respect when you get home Preach, Aretha! A rant, if you will. Start respecting content. Content marketing centers around the concept of providing “something” that your potential audience will like/find useful to…
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Presents and Presence: Stream of Consciousness Saturday
Today’s Stream of Consciousness Saturday word prompt is very seasonal: presents. For the details, check out Linda G Hill’s blog – essentially, use the word and write somethin’. So. One of my favorite Christmas presents of all time is the Godzilla staring at you in this post. He. Is. Awesome. I’m 43; I still tend…
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Outta My Element – SoCS
My second Stream of Consciousness Saturday attempt. Wrote this on Saturday, even though posting just now. Idea was to use "air, earth, fire, water" and/or "element" as the kickstarter. As always, check out LindaGHill.com for the complete rules of the road on this. I had two immediate thoughts: Earth Wind and Fire The Fifth Element.…
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